Experian wants to tell young adults to start monitoring their credit score sooner 

because a high score allows them the greatest discounts possible

and acts as a passage to the most luxurious life they can lead.

TVC

Posters

Social Media

A page dedicated to showcasing the credit scores of Instagram's flashiest influencers.

Experiential

A promotional hoodie to be worn until your credit score improves.

An immersive photo booth that lets people pose with items they can't afford.